Maximizing advertising impact with Live Stream, YouTube Promotion, and Mobile Intelligence ad formats: a comprehensive guide

March 17, 2023

Today, with the expansion of devices, users consume content differently depending on their device preferences and habits. To succeed in advertising and monetizing, it’s important to customize ads to reach and engage your target audience. That’s where Vidverto comes in. Our monetization platform combines multiple ad formats to maximize their impact and achieve your marketing goals. In this article, we’ll dive into the benefits of three of our ad formats: Live Stream Ads, YouTube Promotion Ads, and Mobile Intelligence Ads.

The Power of Live Stream

Live stream ads have become increasingly popular in recent years as a new digital ad format. Shown during live-streaming events, such as sports games or concerts, they take you advantage of the real-time engagementand audience interaction that live-streaming provides. This makes Live Stream ads more engaging than traditional advertising formats.

Many brands have successfully used live stream ads to promote their products or services. For example, Geico’s “unskippable” ad campaign used humor and surprise to keep viewers engaged, becoming popular on YouTube and other desktop live stream platforms. Another successful campaign was Red Bull’s “Stratos,” which featured Austrian skydiver Felix Baumgartner breaking the world record for the highest freefall, and was a hit on desktop live stream platforms. It showcased the extreme sports and adrenaline-fueled content that Red Bull is known for, while also highlighting the brand’s innovative spirit.

Maximizing Reach and Revenue with YouTube Promotion

The YouTube Promotion ad format aims to take your YouTube channel to the next level by generating more views, subscribers, revenue, and engagement with your website’s audience. With Vidverto advanced player technology and SSP, you can easily integrate your YouTube videos into your website and monetize them while promoting your channel. Reach a wider audience, increase revenue, and gain more subscribers with this effective ad format.

The Benefits of Mobile Intelligence 

Mobile devices accounted for 55% of website traffic worldwide in 2021, with mobile usage continuing to grow and dominate compared to desktop usage in 2023. 

Such brands as McDonald’s successfully used mobile-oriented ads to target users near its locations, driving foot traffic to its restaurants. Similarly, Ford reached users who had shown interest in its cars and delivered personalized ads with specific information about them. 

Vidverto Mobile Intelligence ad format leverages mobile data to deliver personalized ads to users based on their location, search history, and app usage. By analyzing this data through machine learning algorithms, brands can target users at the right time and place, leading to higher engagement and conversion rates.

By leveraging Mobile Intelligence ad format, publishers can display visually appealing ads that monetize their site, while brands can effectively reach their target audience. If you’d like to see how the Mobile Intelligence ad format works, you can check out the demo using your mobile device at the following link.

Maximize Your Advertising Impact with Vidverto Ad Formats

Each ad format has its benefits and can be effective when used strategically. Vidverto player technology offers win-win ad solutions to help advertisers, publishers, and content owners maximize their impact, achieve their marketing goals, and boost revenue. Contact our managers today to learn how to achieve your marketing and revenue goals with our Live Stream, YouTube Promotion, and Mobile Intelligence ad formats.

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